This is so much more than just a case! This Smart Cover was designed alongside the iPad 2 to be it is perfect match! This is a durable cover that magnetically aligns for a perfect fit! That is "so" Steve Jobs! Know what else? It automatically wakes and sleeps your iPad! It is a handy stand for reading, watching all that streaming stuff and for typing! Keeps up with those "tweets" easily! What a promotional giveaway! Make sure your logo is right there!